As noted, WWE recently issued an edict threatening to punish talent for engaging with third party platforms such as Cameo and Twitch.
In an update, WWE released the following statement to multiple outlets on Saturday regarding their actions:
“Much like Disney and Warner Bros., WWE creates, promotes and invests in its intellectual property, i.e. the stage names of performers like The Fiend Bray Wyatt, Roman Reigns, Big E and Braun Strowman. It is the control and exploitation of these characters that allows WWE to drive revenue, which in turn enables the company to compensate performers at the highest levels in the sports entertainment industry. Notwithstanding the contractual language, it is imperative for the success of our company to protect our greatest assets and establish partnerships with third parties on a companywide basis, rather than at the individual level, which as a result will provide more value for all involved.”
Former presidential candidate Andrew Yang also commented on the matter, calling for McMahon to let the talent make a living off their own names. Several WWE talent, notably Paige and Sasha Banks, have removed all traces of their WWE likeness and are using their real names for now.
Stay tuned to WrestlingNews.com for the latest.